Retail
Firanto
Firanto is the leading provider of automotive touch-up pens in Lithuania, serving customers across all the Europe and the Baltics using region-specific prices, API integrations and perfect UI/UX experience.
About
Automotive retailer in Lithuania with B2C/B2B sales across Lithuania, Germany, Latvia and United Kingdom, a catalogue of ~300,000 products.
Challenge
Legacy, self-built store with outdated UX, weak mobile experience and focus on local customers only (≈90% orders from LT).
Solution
Rebuilt the ecommerce platform on Laravel with a modern UX, multilingual support (English, Lithuanian, Latvian and German), regional pricing and VAT rules, and four localized storefronts with separate domains under one CMS. Integrated local and international payments (Paysera, Stripe, PayPal) and location-based delivery methods.
Result
Foreign order share grew from 10% to 40%, average order value +32%, conversions +37% over 6 months.
